Designing Web Navigation

Designing Web Navigation

出版信息

James Kalbach / O'Reilly Media / 2007-8-15 / USD 49.99

内容简介

Thoroughly rewritten for today's web environment, this bestselling book offers a fresh look at a fundamental topic of web site development: navigation design. Amid all the changes to the Web in the past decade, and all the hype about Web 2.0 and various "rich" interactive technologies, the basic problems of creating a good web navigation system remain. "Designing Web Navigation" demonstrates that good navigation is not about technology - it's about the ways people find information, and how you guide them. Ideal for beginning to intermediate web designers, managers, other non-designers, and web development pros looking for another perspective, "Designing Web Navigation" offers basic design principles, development techniques and practical advice, with real-world examples and essential concepts seamlessly folded in. How does your web site serve your business objectives? How does it meet a user's needs? You'll learn that navigation design touches most other aspects of web site development. This book: provides the foundations of web navigation and offers a framework for navigation design; paints a broad picture of web navigation and basic human information behavior; demonstrates how navigation reflects brand and affects site credibility; helps you understand the problem you're trying to solve before you set out to design; thoroughly reviews the mechanisms and different types of navigation; explores "information scent" and "information shape"; explains "persuasive" architecture and other design concepts; covers special contexts, such as navigation design for web applications; and, includes an entire chapter on tagging. While "Designing Web Navigation" focuses on creating navigation systems for large, information-rich sites serving a business purpose, the principles and techniques in the book also apply to small sites. Well researched and cited, this book serves as an excellent reference on the topic, as well as a superb teaching guide. Each chapter ends with suggested reading and a set of questions that offer exercises for experiencing the concepts in action.

作者简介

James Kalbach现就职于领先的法律与新闻资讯提供商LexisNexis,任人因工程师,为其基于Web的搜索应用开发界面。他曾任Razorfish德国公司信息架构总监。他拥有Rutgers University的图书情报学学位和音乐理论及作曲硕士学位。

他是Boxes and Arrows(关于用户体验的著名在线期刊,http://www.boxesandarrows.com)的助理编辑。他还是Information Architecture Institute的顾问委员会委员和European Information Architecture会议(http://www.euroia.org)的筹委会委员。

工作之余,音乐是他的主要消遣。他与妻子Nathalie和小猫Niles住在德国汉堡,是一支当地小型爵士乐队的贝司手。他还是一个精酿啤酒迷,经常会以pivo的网名在著名的在线啤酒社区Ratebeer.com(http://www.ratebeer.com)上发表评分和文章。

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